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Cairn Consulting Group Logo

Cairn Consulting

Make light out of dark data

  • Home
  • About
  • Resources
    • North American Camping Report (NACR)
  • Blog
  • Contact Us

Author: Justin Bahr

The 2022 North American Camping Report

Posted on May 6, 2022by Justin Bahr

The 2022 North American Camping Report By Justin Bahr, May 6, 2022 The North American Camping Report is one of the, if not the largest outdoor research surveys of the

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Analysis, Report, Research 2022, camping, market research, north america, outdoor research, outdoors, report, reporting, research, research analysis

Professional Decorum

Posted on April 11, 2022by Justin Bahr

Professional Decorum April 11, 2022 | by Scott Bahr Working in research, one of the tenets we live by is to try and ensure our work can withstand scrutiny. And

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Analysis, Op-Ed 2022, analysis, market research, marketing

Professional Responsiveness

Posted on March 17, 2022by Justin Bahr

Professional Responsiveness March 17, 2022 | by Scott Bahr Have you ever waited a week, two weeks, a month, for someone to respond to an email? I think it’s safe

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Analysis, Op-Ed 2022, analysis, market research, marketing

A History of Data Analysis

Posted on February 18, 2022by Justin Bahr

A History of Data Analysis With Cairn Consulting February 17, 2022 | by Scott Bahr If you know what this ruler is for, you may already know the history

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Analysis, Op-Ed 2022, analysis, data analysis, infographic, market research, marketing

Top 8 Reasons To Do Market Research in 2022

Posted on January 24, 2022by Justin Bahr

Top 8 Reasons To Do Market Research In 2022 By Scott Bahr January 24, 2022 Download Report Looking back on 2021 we saw numerous trends in reporting, data &

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Infographic, Resources 2021, analysis, infographic, marketing

A Year In Review and What’s New for 2022

Posted on January 21, 2022by Justin Bahr

a year in review and what’s new for 2022 By Scott Bahr January 21, 2022 As a big thank you from all of us here at Cairn Consulting Group,

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Analysis, Op-Ed 2022, analysis, market research, marketing, research

Designing for conversion, not impressions

Posted on September 13, 2021by Justin Bahr

Designing for conversion, not impressions By Justin Bahr September 13, 2021 Off the bat I will say that impressions are an important KPI when measuring the success of marketing content,

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Op-Ed 2021, analysis, marketing

Canadians – ‘quite anxious’ to get out and travel

Posted on July 20, 2021by Justin Bahr

Canadians – ‘Quite Anxious’ To Get Out and Travel By Scott Bahr July 19, 2021 Canadians — who tend to be a more avid set of campers when compared to

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Report, Research 2021, Canada, market intelligence, market research, north america, report, research

Stop Talking About Generations, it’s lifestage.

Posted on July 11, 2021by Justin Bahr

Stop Talking About Generations, it’s lifestage By Scott Bahr July 11, 2021 Anyone who is on social media is fully aware of the generational battles — whether it’s #okboomer, millennials

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Op-Ed 2021, demographics, market research, oped

RVIA Panel Discussion: Actionable Insights

Posted on June 25, 2021by Justin Bahr

RVIA Panel Discussion: Actionable Insights By Scott Bahr June 25, 2021 The RVIA panel in Elkhart represented the kick-off to in-person events sponsored by RVIA. The purpose of the panel

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Analysis, Events 2021, event, market intelligence, pr, research analysis, rv, RVIA

Who is the camping mountain biker?

Posted on June 24, 2021by Justin Bahr

June 24, 2021 Who is the camping mountain biker? Cairn Consulting Group (CCG) has produced a snapshot at he persona of the camping mountain biker. Design as an infographic this

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Infographic, Report, Research 2021, analysis, case study, data analysis, infographic, market intelligence, outdoor research, outdoors, report, reporting, research, research analysis

RVIA to Host Elkhart Event

Posted on June 22, 2021by Justin Bahr

By Scott Bahr, June 22, 2021 Cairn Consulting Group’s Scott Bahr will be speaking at the RVIA in-person workshop to help better understand RV owners both new and seasoned with

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Events 2021, camping, event, market research, outdoor research, research, rv

Staying Nimble & Responsive

Posted on June 22, 2021by Justin Bahr

Staying Nimble & Responsive By Scott Bahr, June 21, 2021 In the current business atmosphere, companies who are not nimble and responsive tend to have limited success. The speed of

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Analysis, Op-Ed analysis, case study, market research, oped, research, responsive

Making Connections In Your Data

Posted on June 22, 2021by Justin Bahr

Making Connections In Your Data By Scott Bahr, June 21, 2021 Some of the most important connections you can make in your data in many cases include something that was

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Analysis, Op-Ed analytical approach, connect, data, data analysis, oped

The 2021 North American Camping Report

Posted on April 15, 2021by Justin Bahr

The 2021 North American Camping Report By Justin Bahr, April 15, 2021 The North American Camping Report is a yearly project Cairn Consulting Group helps produce for KOA Campgrounds. It

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Analysis, Report, Research 2021, camping, market research, north america, outdoor research, outdoors, report, reporting, research, research analysis

The 2020 North American Camping Report – Fall 2020 Update

Posted on October 1, 2020by Justin Bahr

The 2020 North American Camping Report – Fall 2020 Update By Justin Bahr, October 1, 2020 The North American Camping Report is a yearly project Cairn Consulting Group helps produce

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Analysis, Report, Research 2020, camping, covid, covid-19, market research, north america, outdoor research, outdoors, report, reporting, research, research analysis

The 2020 North American Camping Report

Posted on April 15, 2020by Justin Bahr

By Justin Bahr, April 15, 2020 The North American Camping Report is a yearly project Cairn Consulting Group helps produce for KOA Campgrounds. It is a widely used report that

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Analysis, Report, Research 2020, camping, market research, north america, outdoor research, outdoors, report, reporting, research, research analysis

Scott Bahr: Understanding the Sectors Shifting Demographics – Woodall’s

Posted on December 2, 2019by Justin Bahr

By Justin Bahr, December 02, 2019 Woodall’s Campground Magazine published a write up about Scott Bahr and the shifting demographics seen in the outdoor industry and camping as highlighted in

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Analysis, Research market research, outdoor research, pr

Owners Deal With Savvier, More Informed Campers

Posted on June 30, 2019by Justin Bahr

By Scott Bahr, June 30, 2019 Featured in Woodall’s Camping magazine, the article discusses some results from the North American Camping Report and the camper experience in the outdoors. “Since

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Op-Ed 2019, camping, event, market research, oped, outdoor research, outdoors

The 2019 North American Camping Report

Posted on April 15, 2018by Justin Bahr

By Justin Bahr, April 15, 2019 The North American Camping Report is a yearly project Cairn Consulting Group helps produce for KOA Campgrounds. It is a widely used report that

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Analysis, Report, Research 2019, camping, market research, north america, outdoor research, outdoors, report, reporting, research, research analysis
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Recent Posts

  • Who is the camping mountain biker?June 24, 2021
  • RVIA to Host Elkhart EventJune 22, 2021
  • Staying Nimble & ResponsiveJune 22, 2021
  • Making Connections (in your data)June 22, 2021
  • The 2021 North American Camping ReportApril 15, 2021
  • The 2020 North American Camping Report – Fall 2020 UpdateOctober 1, 2020

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