The North American Camping Report is a yearly project Cairn Consulting Group helps produce for KOA Campgrounds. It is a widely used report that provides insights into the outdoor market – in particular camping – which is produced for public consumption.
“The fact is, camping is booming. Whether you’re a new camper or camp often, pitching a tent or rolling up in an RV, camping is one of North America’s favorite ways to travel and explore.
In a time of uncertainty across countries and industries, more people than ever identify as campers in North America. The 2021 North American Camping Report finds the number of active U.S. households (meaning households that identify as campers, but may not necessarily camp each year) grew by a record 3.9 million households in 2020.”1
About The North American Camping Report (NACR)
The North American Camping Report is an independent annual study of North American camper habits and desires conducted by KOA and Cairn Consulting.
The results are used to guide KOA’s PR and marketing efforts and shared with the outdoor industry in order to increase the impact of the outdoor sector in the lives of campers.
Let’s Talk North American Camping Report (NACR)
Reach out today, and let’s have a discussion about North American Camping Report (NACR) and outdoor hospitality.
